Challenge
To develop a name and logo for an art gallery that features unique artists – people with various disabilities who reside on the premises. The art they create is designed to develop their capabilities, and showcasing and selling it in the gallery is meant to boost self-confidence and self-worth.
Idea
We created a logo based on the image of the sun as a symbol of creativity and meaningful life that unites everyone.
The sun rays are shaped as triangles of different proportions, to put emphasis on the main message: you don't have to be perfect to be meaningful.