Moja
Playlista

Putting a face to your music taste: Breakthrough animations for 🇵🇱 coolest tv channel

Portfolio
Challenge

Turn just another Music/TV show into
a visually astonishing dance party.

Provide a brand new design for a daily music show, where viewers are invited to share their personal playlists.

Idea

Let your music ego go wild

We decided to push Moja Playlista far beyond TV formats... and make it much more close to TikTok and Insta content. Less rules. More hype and personalization.

Show me your playlist and I will tell you who you are. No one's music taste consists of only one genre. It’s always a crazy musical soup of unique styles and eras. To show this, we created personalized characters that represent a mishmash of your music in one playlist. It’s all things that you don’t usually see in one place, but here it all works together - just like your playlist with Britney, 2Pac and K-Pop.

vibrant

KNOCK-KNOCk

WHO'S THERE?

fascinating

ener
getic

vital

bold

dynamic

Ego
constructor

We designed a catalog of unique musical characters, consisting of everything you can imagine happening in your head while your playlist is on.

Vibrant style

To sound even louder and finally steal the show, we chose the most cheerful and visually resonating tone of voice.

Engagement
boost

To make the story even more catchy we utilized a special spot for the playlist creator’s avatar. Now anyone can see their playlist and their face featured on one of the coolest music TV channels.

rhytm

Wooooow

dynamic

fun

Wooooow

Click me :)

Thanks for watching!
Go show your music ego at musicboxtv.pl

Last works

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